Happy Anniversary to us!

Happy Anniversary to us!

Beating the odds and getting to 15 years in business. By Cathy Rubino Hines, owner, the Marketing Collaborative Less than 30% of businesses survive past their tenth year. I found that statistic staggering yet it makes me even more grateful to be among the survivors....
Lead Generation. Is it worth it?

Lead Generation. Is it worth it?

I’m sure most of you would say yes, but the facts tell a different story. As a marketer I often take for granted that lead generation is part of most companies’ business development strategies. Apparently that’s not true according to Marketing Sherpa...
Healthcare marketing.

Healthcare marketing.

At the Marketing Collaborative, we bring the best people together for you. Our clients benefit from the expertise of senior-level healthcare marketing and creative professionals without bloated budgets, unnecessary layers, or lengthy timelines. We create respected...